For example, if youre targeting fitness brands, the decision-maker will want to see that youre a source of inspiration and advice for your audience. Present the benefits you offer clearly and simply. endstream endobj 69 0 obj <> endobj 70 0 obj <>/ProcSet[/PDF/Text/ImageC]/XObject<>>>/Rotate 0/Type/Page>> endobj 71 0 obj <> endobj 72 0 obj <>stream 17 Do's and Don'ts for Seeking Sponsorship - Crate Insider These are generally labor services vs paying cash or parts. Unless you are approaching a major sponsor, do not ask for your total racing costs -- potential sponsors are likely to balk and deny your proposal when faced with large sums. We are currently pursing sponsorship for the upcoming race season, and we can create a package to suit your. Im not saying that lucrative club racing sponsorships are unheard of, but if you ask the random driver with a business name on their car, they typically arent taking a huge check to have the name on their car. Without sponsors to impress or big prize money to win, were racing simply for the fun of it. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Sponsorship Proposal - 61+ Examples, Format, Pdf | Examples From NASCAR, to Club Racing, to go-karting. Road Racing in the United States has several tiers. So whether you are spending $1,000 a weekend or $100,000 a weekend, youre basically racing for yourself. How invested will they be in the sponsorship's success. Any accomplishments in racing you have achieved. The car sponsorship proposal template is a sponsorship proposal that you write when you need to buy a car for either racing, among many more duties. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. Do people regularly gravitate towards you for some reason or other? I spent some time working for a good friend in his race shop. I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. Your sponsors would base their decision on how you're going to help them in exchange for their support. JFIF Adobe d '$''''$25552;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; %%#(((((#,0000,7;;;7;;;;;;;;;; " Copyright 2023 Leaf Group Ltd. / Leaf Group Media, All Rights Reserved. This way both the parties enter into a sponsorship contract or sponsorship agreement. In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. The more relationships you can build in your chosen niche, the more people youll have to approach for sponsorship or introductions. Look through the instructions to learn which data you must give. PDF Proposal for Auto Racing Sponsorship - MOORESPEED Your true request is that you are asking to be part of the sponsor's sales team. Sponsorship costs are negotiable and generally a one-time expense. Ask yourself these questions to see if a proposal template is right for you or if you should have a crack at creating your own. Sponsorship Proposal Examples - 15+ in PDF | Google Docs | Pages | MS The prototype race car is to be evaluated for its potential as a production item. If you regularly finish well in races, contingency sponsorship may go a long way to offsetting your costs but the vast majority of your budget will be coming from your own pocket. How do I find companies to sponsor my race car? One of the biggest mistakes drivers make is getting too lost in their own heads. 1110 @JP)^~")x&d=AALKTbh;}R3qbf>T;T9+x~_e]p5| .FH+&. (Sponsorship activation involves all the initiatives the sponsor would undertake to best leverage the sponsorship assets you offer, e.g. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . Click on the fillable fields and add the required data. How to Get a Go-Kart Racing Sponsorship (Important - GoKartGuide Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. ?be$I&!=~DJ)*]]GVw(La( YK1s4Vt/z=Q1endstream Only if you can't bridge the value gap by increasing the scope of the proposal should you move to considering a price adjustment. And you can use it to find sponsors for your event through our Sponsor Finder tool. Are you looking at club racing as a stepping stone to Going Pro? Consider checking out Oval Track racing. Racing Sponsorship Proposal Template Details File Format MS Word Google Docs Pages Download 2. So I built it myself-Ferdinand Porsche. How to Find Sponsorship for Your Race Team or Series the New - Autoweek Make it very clear why you stand out over other drivers a niche that goes beyond motorsport can really help you here. What is the sponsor trying to get out of a potential sponsorship of your event? Itll be the basis for everything you post on social media, how you write race reports, and more. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. Dont be afraid to think outside the box you dont have to do what every other driver has been doing for all of time. Start to search for similar businesses that might be a better fit (based on size/locality/product etc.). 2. First, provide a history of you and your racing team. Instead, provide a general overview, such as "Parts alone last year cost $X.". January 6, 2022. Sponsorships are not charity. Race Car Sponsorship Agreement Template - Drinkrawrepublic.com Whether its fitness, cooking, football, modern art, or something else, itll open up so many opportunities for you. % Use your market research data to request a feasible amount. Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. I will put your sticker on my car and get you 1,000 more fans all wanting your stuff, all you have to do is give me some free products. If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. From working with world-class drivers to developing a motor oil specifically for the high-revving speeds and long run times of racing engines, where there is racing, there is Valvoline. When you want to approach an organization to sponsor you for a racing event, you must present them with a professional racing sponsorship proposal. Figure out what you can offer to a potential sponsor. You dont show up to a job interview in flip flops with photos to show on your phone to showcase. How do I find companies to sponsor my race car? Ask instead "What can I throw into the sponsorship proposal that would make the price worth paying?" <> How to Use the Right Marketing Tool to Get the Sponsors You Want Your approach should include details of how youll provide value to them. Faith Motorsports takes great pride in making sure each sponsor's expectations are greatly exceeded. Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. Just dont think that simply having a few thousand followers means youre prime sponsorship material, expect to work prove that value and work at it. 0000000016 00000 n $ 15K . Want to sit next to thousands of screaming fans? Target local businesses first because it is unlikely that unknown racers can score major sponsors at first. industry, as well as actionable expert tips to help you stay ahead of the curve. Treat the race car sponsorship proposal as a business transaction. Once youve found the business youd like to approach, think about what their goals are. Thank the letter reader for his or her time and include all of your contact information. A fictional manufacturing company has contracted a student design team to develop a small Formula-style race car. The racing team approaches a mid to high scale business organization asking them for sponsorship. This tool allows to fill out any PDF or Word document directly from your browser (no software . Include bosth posed shots around the car, so the sponsor gets to know your face, and shots of races. TABLE OF CONTENTS Overview Series Information Companies Involved in Racing Sponsorships . PDF Racing Sponsorship Proposal Want to race with packed stands and screaming fans? Description: Thank you for your interest in sponsorship from Summit Racing Equipment. Tallulah Philange has worked as a journalist since 2003. One of the first things a prospective sponsor will do is check out your social media accounts. re*6;Eoqb1tnhzu j{IHa$~]8R6.Vw|D,qn"Q7li~=h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7DEPc,z3s(eT}HHFGM8+A9"3z]8k7v(D{Yz3.)^q-yuOR. vve Is your audience someone who will actually buy their product? Take pictures of you, your team and your car. Although you've come a long way its still easy to get undone at this stage by the two cardinal sins of sponsor-seeking: Yes, copying your last sponsorship proposal and editing your sponsor's name and company details is tempting - it will definitely save you a lot of time. If you know a business has the goal of selling more through social media without using ads then your proposal absolutely needs to address how you might help with this. PDF A&S Racing Sponsorship Proposal Treat the race car sponsorship proposal as a business transaction. It is a sales document designed to persuade and convince that prospective sponsor why they should invest in their event, initiative, fundraiser, or program. We are a Military Team that runs in Michigan . This presentation is designed to provide a first look into the demographics, fan base, consumer loyalty, and buying power of the Rally Racing fan. 20+ FREE Racing Sponsorship Proposal Samples in PDF The relevant terms and conditions of the sponsorship must be included in your racing sponsorship proposal. How to get more Instagram followers as a racing driver, Flow-state thinking: The secret to shaving off seconds. You are so much more than a racing driver so think about your interests and skills outside of motorsport. Our packages range from $1,000 personal sponsors to premier. But I wouldnt rely on these to fund your racing career, there are better ways to find sponsorship. 3. There are so many businesses with sponsorship programmes. %%EOF In terms of identifying potential sponsors to approach, you should prioritize the following groups of candidates: In many cases, where a sponsor runs an active program for seeking out or inviting sponsorship requests, the sponsor will want to make it easier for you to reach them. Announcement [Event.Name] (Event.Date) (Event.Location) You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. If you can convince a company to sponsor you, but that company doesnt quickly see the value. hb```"gVa1G2S\Z&80~QRse 0000055057 00000 n Race Sponsorship: The Complete Guide | Race Directors HQ You can use this to get an idea of a suitable industry or company. Some features will have numerous benefits. Sponsorship brings so much more than a logo on a car . Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. You might be getting involved in discussions on LinkedIn. Dont feel like you need to include a shiny proposal document in the first instance. Nationally Televised. Is your account popular How many Thousands of followers do you have? The cover letter should also include the reasons why you think this sponsorship will work. You may even supply sponsors an opportunity to place their name and logo in your racing uniform or helmet. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. Automotive Sponsorship Proposal Details File Format MS Word Apple Pages Google Docs Download 2. These details usually include your name and contact details and the name and contact details of the potential sponsor. Sponsorship is much more than whether or not your car is a good platform to showcase their parts. Click HERE To see more posts by No Money Motorsports, _ Regards,_ _ Dave Peters_ _ 910-616-3799_. Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. You have to sponsor me because my car always gets 100 likes on social media. <> Consider trade magazines, local newspapers, and blogs too. If you are looking for racing sponsorship proposals, you are at the right place. The experience gained is certainly valuable, but there arent any NASCAR Scouts at club road racing events, and IMSA teams wont be impressed if you finish mid pack of a 5 car field. Organize the proposal in sections. The heart of your proposal lies in what you have for them. Proposal for Auto Racing Sponsorship by Moorespeed Race Engineering 2131 Theo Drive Austin Texas, 78723 512.474.7223 www.moorespeed.com. uC%q.Nbd VMdkydek/ ZU>~r5pf Sponsorship fee For the term of this Agreement, the Sponsor shall pay the Racing Team a sponsorship fee of ($ amount), payable in full by (date) or in installments. I've been a passionate go-kart racer since I was eight years old and all through the years have accumulated a . Without primetime TV coverage, how will people see your sponsors name/product? yFp*BdD6Th|n:MB+FQ2H.7(`GnJU/pL@jgU:5vy:o.1'4;ciII_9'd\H CnIX+h9=veJNIG4J^ aND[PMqd4re3@YqW^>:>@=ApLiR&s[}.Fm dA (TQ~jxl2,* Write down every possible attribute you can give to a sponsor. Of course, there are bonus points if you can build a loyal, engaged audience but they are other ways to secure sponsors too. Collect this information together when it comes to talking about renewal. How it REALLY works, what it really is, and how to get it. Even at the pro level, the work, luck, and talent required to make a career is astronomical. Race Car Sponsorship Proposal Template. In this article youll learn how to establish yourself in a way that makes you stand out over other racing drivers, the basics of sponsorship in motorsport, what works and what doesnt, the kind of research you need to do before you pitch for racing sponsorship, how to build relationships with potential sponsors, how to send a pitch email, and how to get your sponsors to renew. Its important at this step in the sponsorship process to think about your niche just as you would if you were a business. Automotive Racing Sponsorship Proposal oecm.ca Details File Format PDF Size: 349 KB Download 4. Use a word processing program or design software to intersperse the digital photographs you took throughout the letter. NO! Podcast 040: How to go Above and Beyond for Sponsors, Podcast 015: Sim Racing as a Sponsorship Tool. Easily Editable, Printable, Downloadable. And yet, many sponsor stickers are from drivers who just like and want to support a specific brand or business without necessarily being compensated. You dont necessarily have to build a huge audience for sponsors to want to work with you but youll need some kind of presence that showcases who you are. Before approaching a sponsor, draft a proposal first. What makes you different from any other person? Do your posts get engagement? The organization aims to organize events such as auto motor racing, harness racing, slots . Yes, the sponsor may recommend a few of their own ideas or recommend you nix certain belongings or activations. smoga07 Our series (Star Mazda or FF2000 Championship) usually serves as a support race If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. Think about the problem you will help solve and the goals youll help reach. If you're planning to present a sponsorship proposal to your prospective sponsors, make sure that you're ready with your offers. The kind a marketing agency might present to a client they want to get on board. Moreover, you will further get an idea about what a racing sponsorship proposal is and how to create one. Another element of finding and securing sponsors is building a strong network. Always be thinking of ways to reach new people. Car Sponsorship - Wolfpack Racing - Sponsorship Opportunities If your sponsor just agrees to all the terms in your proposal, including price, there's nothing more to do than send them a sponsorship letter or agreement for them to sign (always document the terms of your final agreement to avoid misunderstandings and awkward conversations down the line). Open the template in our online editing tool. Include contact information on the introductory letter and proposal. . Sponsorship announcements throughout race season. You need to show up to a potential sponsor with a persuasive, well thought out plan. By getting your name into the press, your message is spread further than your existing audience. Free Sponsorship Proposal Template Luxury 10 Best Of Racing Sponsorship Select the submit format and acquire the legal papers template in your product. Essentially, Contingency Sponsors have already agreed to support a racing series. Some basic terms and conditions are: In the end, leave some space for the signatures of the representatives of both parties to the sponsorship agreement. [1] 2. Valvoline has been there for as long as people have been racing cars. Think about those reasons you stand out. Similarly, a racing sponsorship proposal is a document that a racing team presents to some individual or a business to get sponsorship from them. Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020. Thank the letter reader for his or her time and include all of your contact information. A motorsport proposal template wont be for everyone. Your proposal can't be, "I have a race car and it gets seen by a lot of people, therefore, if you put your logo on my car you. Most reputable sponsors want to see a return on their investment, so it is of paramount importance to write a detailed race car sponsorship proposal. You and any potential sponsors need to work together to achieve what you both need. How to Write a Sponsorship Proposal (Motorsports) Official C2 Racing 449 subscribers Subscribe 5.5K views 2 years ago This video will walk you through the creation of a sponsorship proposal. There is occasional TV coverage, but it isnt major. Include contact information on the introductory letter and proposal. The majority of our racing will be at Western Springs Speedway as this is where New Zealand's best drivers . Once you lay out the structure of your sponsorship delivery project, set up email update alerts to remind you to regularly communicate progress to sponsors. A picture of you in your race suit.

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